If you are looking for media coverage, you can start by using social media. Chances are there is a journalist in your existing social network. Or just one connection or
Our brains are wired for stories. They can create an emotional connection and are easier to remember than text or facts. Your nonfiction book will be much richer if you
The reason why you want to know how to run a bestseller campaign on Amazon goes beyond bragging rights. When done right, it will provide a significant boost to your book’s
Feel the fear do the ________ anyway! As many of you know, in my world the fill-in-the-blank would be Feel the fear write the book anyway, but really this is
You are ready to get endorsements for your book. You’ve identified your ideal celebrities and influencers. Now it’s time to contact them and make the ask, but you may be
Having celebrities endorse your book will lend credibility, prestige and authority. It will also help you sell more books. Big brands have been using celebrities to sell products for ages.
To add credibility and social proof to your book, there is no better way than to have a celebrity or recognized expert endorse your book. In this post I’m going
I was recently asked by a fellow publisher “whether an author with limited time and resources should put them into social media strategies rather than trying to include publicity or